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Tuesday, March 5, 2024

Gwen Stefani GXVE Beauty Drops Bundle for Super Bowl TikTok Tailgate

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Gwen Stefani’s GXVE Beauty has your game day glam covered. The beauty brand dropped a limited-edition beauty bundle in celebration of the 2024 Super Bowl, and Stefani’s upcoming TikTok Tailgate performance.

From Feb. 4-9, GXVE Beauty is offering a $50 Game Day Bundle featuring shades of red, gold and black to match the team colors for the San Francisco 49ers and Kansas City Chiefs.  

The Super Bowl-inspired bundle includes best-selling GXVE Beauty products such as Anaheim Line Lip Liner in Scarlet red, Anaheim Shine Matte Lipstick in Original Recipe (Stefani’s signature red lipstick), Paint It Up 24-Hr Cream Eyeshadow in Topknot (sparkling light gold), Can’t Stop Staring Mini Mascara and a free, limited-edition pink GXVE Makeup Bag (while supplies last).

Gwen Stefani’s GXVE Beauty


The beauty bundle is valued at $91 – but you can score it for just $50 during the limited promo. Use code GAMEDAY at checkout to secure the discount.

On Sunday, fans can tune in at 5:30 ET/2:30pm PT on the NFL TikTok account or CBS to watch Stefani rock the stage for TikTok Tailgate.

“We all know how massive of an event Super Bowl is, and I am so honored I get to be a part of it and perform at the Super Bowl TikTok Tailgate. Can’t wait to see you all in Vegas!” said Stefani in a commercial promoting her headlining set.

The Grammy-winning singer is no stranger to TikTok. She has more than 3.2 million followers on the social media app and her 2004 hit single, “Rich Girl,” went viral on TikTok with over 133,000 videos using the sound.

The Super Bowl LVIII TikTok Tailgate will feature a pregame celebration and TikTok creators serving up gameday predictions, team facts, commentary and more.

TikTok’s Super Bowl Tailgate launched during the pandemic in 2020 with Miley Cyrus as headliner. Previous headliners include The Chainsmokers, The Black Keys and Jason Derulo.

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