“To travel is to live.” The famous children’s story writer Hans Christian Andersen was right when he said this phrase for posterity. We travel to marvel at nature, art and architecture, to discover the latest trends in fashionable cities or enjoy gastronomy. The point is to move. In 2024, nearly 91 million international tourists will arrive in our country, the second most visited country in the world after France, to visit, mainly, our big cities. On World Tourism Day, this year with the motto ‘Tourism and Peace’, We encourage you to stay away from the most requested destinations and focus on others that are less popular, are not crowded and deserve to be discovered without disturbing their tranquility.