Alex and Maria they waste complicity when they are together. Growing up in the same family has given them the opportunity to strengthen ties, and to help and support each other. Therefore, they were always clear that, if one day they decided to create a company, they would do it together. No sooner said than done. In March 2023, Colimaa tribute to the wardrobe of their mothers and grandmothersbut also to Mexico – a very special country for María -. “Colima is a siren of the seas and a nymph of the forests, a pure tribute to the colors and forms of the nature”.
-What can you tell us about your project, Colima?
-Both with experience in the industry, we greatly value that fashion is slow, sustainable, unique and flexible. Colima arose from a wonderful cousin relationship and the common desire to create dream outfits, quality. Our shared concern and passion for art and fashion moves within us an entrepreneurial spirit, which pushes us to create this project.
“Our brand represents sustainable fashion, defending the creation of durable pieces that resist passing trends. “We were looking for a local product, made in Spain, with a journey, with history and committed to craftsmanship”
It is a signature that represents a sustainable fashiondefending the creation of long-lasting pieces that resist passing trends. We were looking for a local product, made in Spain, with a journey, with history and committed to craftsmanship.
We design exclusive dresses, with fluid organic silk falls, asymmetrical silhouettes and prints different for women who want to feel unique and empowered.
-You advocate slow and sustainable fashion. How do you apply this philosophy in your firm?
-Each piece represents the artisanal work of expert textile painters in India, on the purest silk, and delicate tailoring work done in Spain, by our beloved dressmaker, Carmen. The manufacturing process is wonderful! Each dress is sewn in their workshop in Madrid, one by one, with the utmost love and care so that the piece is almost perfect. From the beginning of the process, in the workshops in India, to the end, in our showroom from Madrid, we follow the same philosophy: the values of taking care of the details, and responsibility towards the product and consumption, in addition to personalized treatment, so that the experience is complete and unique.
“We are very faithful to Spanish fashion. “Spain has a lot of talent and history in this world, and it is reflected in collections with unique crafts and slow and delicate processes.”
-What is the hardest thing to undertake?
-For us, entrepreneurship is an act of courage, a very enriching path in which we learn day by day. Continuous training in all areas, which makes us grow both personally and professionally. The hardest thing about undertaking is the uncertainty, leaving your comfort zone, the constant challenges and decision making.
-And the most gratifying thing?
-The most rewarding thing, and the driving force of our motivation, is feeling the satisfaction and happiness of the clients with their Colima. It is incredible to see the project grow, achieve objectives and enjoy the freedom and creativity that we have always had within us and that, now, we can reflect through this new adventure.
“It is incredible to see the project grow, and enjoy the freedom and creativity that we have always carried within us, and that, now, we can reflect through this new adventure”
-What would you say makes Spanish fashion different?
-Manufacturing support made in Spain It is a way of valuing and promoting responsibility and sustainability in production. It represents an enormous help to the conservation of crafts and spanish traditions. We are very faithful to Spanish fashion. We have always been, but now, living it from within, even more so. Spain has a lot of talent and history in this world, and it is reflected in collections with unique crafts and slow and delicate processes.