CDMX /
In an impressive light show held at the Monument to the Revolution, Colgateworld leader in oral care, announced the relaunch of its renowned multi-benefit line, Colgate Total.
This event marked the presentation of a new oral prevention technology which promises to revolutionize the way millions of people take care of their dental health.
The new line of products from Colgate Total It is designed with the most advanced technology, offering continuous antibacterial protection for 24 hours.
This innovation effectively combats the root cause of the most common oral problems, such as cavities, enamel erosion, gum problems, sensitivity, stains and bad breath.
The event, which attracted more than 60 oral health experts, as well as a hundred influencers and media, served as a platform to highlight the importance of new Colgate Total Active Prevention toothpaste.
With more than 100 scientific studies that support its effectiveness, this toothpaste is positioned as one of the most effective solutions on the market to prevent oral problems since its origin.
In addition to toothpaste, The line includes a high-tech toothbrush and mouthwashboth designed to maximize the benefits of the antibacterial formula and offer a thorough clean.
The brush has high-density bristles and a dental floss tip. for greater coverage, while mouthwash acts on the soft tissues of the mouthguaranteeing comprehensive protection.
Ari Mandelbaum, Vice President of Marketing at Colgate-Palmolive Mexicohighlighted the brand’s commitment to offering advanced scientific solutions that contribute to comprehensive oral health for the Mexican population.
“This relaunch reinforces our mission to provide consumers with effective tools to combat at the root the problems that most affect their oral health,” commented Mandelbaum.
The new Colgate Total line is now available in stores nationwide, positioning itself as an innovative and effective alternative in the dental care market.
FCA
